Founded in 2017 and based in Kenya, Lustre is a insight‑driven strategy and innovation consultancy dedicated to creating impactful business solutions. We specialize in strategy and business model innovation, offering technical assistance (TA) to micro, small, and medium-sized enterprises (mSMEs) across East Africa. Our core mission is to empower businesses to develop innovative, sustainable, and scalable models that drive livelihoods and economic empowerment.

We focus on sectors that are vital to the growth and sustainability of low- and middle-income countries (LMICs), supporting businesses from ideation to implementation through structured processes and innovation funnels. We combine cutting-edge methods like Lean Impact Testing and Human-Centered Design to ensure businesses not only become viable but thrive with purpose

At Lustre, we are dedicated to empowering micro, small, and medium enterprises (mSMEs) by creating sustainable pathways for growth and impact. Our focus is on fostering inclusive economic development that reaches underserved populations, including:

• Women

• Men

• Youth

• Persons with disabilities

• Refugees

• Those at the base of the economic pyramid

We collaborate closely with partners to design and implement tailored interventions that directly address the unique needs of these communities, ensuring that they benefit from economic opportunities and improved access to essential goods and services.

By providing comprehensive support, we help mSMEs scale their operations, enabling them to deliver impactful products and services to these key demographic groups. Our work also extends to multinational companies, where we offer strategic guidance in developing inclusive, market-driven solutions that are accessible, affordable, and relevant to the underserved.

Together, we are driving inclusive innovation and building a future where everyone can participate in and benefit from economic growth.